At Barrie Media we have decades of experience as top-notch journalists, filmmakers and trainers. We’re multilingual, international, and we’ve worked with some of the biggest names out there. What can we do for you?
So many brands now recognise the power of quality content to connect with the world. We’ve been crafting stories for award-winning programmes at the BBC – the world’s most famous broadcaster – for years. Now we use those skills to bring brand stories to life – to tell them for you, or help you tell your own.
We have contacts and collaborators across Europe, and we love working with non-English native speakers to make their English shine.
We’d love to help you too. If you’re ready to bring your brand to life, just get in touch.
Why produce a video? Well … many people say it’s the future of communication online. Show what you do, don’t just write about it. Good quality video is emotionally engaging, shareable on social media, and can help search engines like Google rank your site more highly.
At Barrie Media we produce sponsored content for broadcast, marketing videos, case studies, documentaries and sometimes return to our roots as television journalists. We combine years of experience with the latest thinking on the future of video.
However you spread your message now, not much beats getting some editorial coverage in respected media outlets. But an encounter with a journalist can be a minefield. We’ve worked as BBC journalists for decades, and know what our colleagues want, and what they’ll reject. What stories do journalists like? What can you do with yours to make it fly? We’ll show you how to look your best, and deal with hostile questioning as well. We can also help you hone your message to maximise media attention.
At Barrie Media we specialise in presentation training in English for people who don’t speak it as their native language. English is the global language of business, and a good presentation in English could be key for you in winning attention, customers or a promotion. We’ll take the terror out of public speaking, and even make it an enjoyable experience. We have worked for years as presenters on national and international BBC. And worked with clients like the European Commission and L’Oreal
We know the best quality video doesn’t come cheap – though it might be much more affordable than you think. Sometimes the best option though is to produce it yourself – it’s never been easier. We would love to help you create your own videos – train you in how to spot a story, and how to turn it into clear, compelling content for your audience. We can share tips from the professionals, and coach your spokespeople to give their best performance on camera.
Janet produces and directs video, and coaches in media and presentation skills. She has worked with the European Commission, the National Health Service in the UK, L’Oreal, British Telecom, the Bank of England, and many smaller organisations all over Europe. She worked for the BBC for fifteen years as a correspondent, presenter and producer. She was the BBC’s Europe correspondent, based in Brussels, and the Germany correspondent in Berlin. She’s reported for national and international BBC from twenty countries, and also worked as a news presenter on BBC World TV, and BBC World Service Radio. She still appears on the BBC as a freelance World Affairs correspondent. Janet also shoots and edits video, and speaks fluent German and decent French.
Velislav’s also a BBC veteran – as a producer and presenter for the Bulgarian Service in the 80s and 90s he was one of the best known voices in the country. He reported on the changes in Bulgaria, the siege of Sarajevo and the wider Balkan Wars. He then moved on to edit some of the World Service’s most high profile news programmes, before promotion to Deputy Head of the BBC Russian Service. Veli now works as an interpreter and video producer, creating documentary content and exploiting the power of social media to spread it. He edits the site mycentury.tv, and has thousands of followers across eastern Europe and Russia. He speaks fluent Bulgarian, Russian, German, Swedish, Serbian, Croatian/Bosnian… And English…
Here’s Janet’s interview with the London School of PR Blog in Sofia about a new training course Barrie Media starts this Autumn. We’ll be looking at the power of the international media and how Bulgarian businesses can do more to make the most of it!
On 1 October starts the new education in “PR & Reputation Management” at the London School of PR in Bulgaria. The course programme this year includes a new module “International Media and Video Content”, led by Janet Barrie, a seasoned journalist, correspondent around the world and BBC News presenter.
What is media training, and why does it matter?
Simply put – media training is showing businesses how to take the power of the international media and put it to work to their advantage. Even a humble local radio interview could connect you to more people than you will ever manage to meet in your life. Imagine what a favourable mention for a business in an international newspaper or broadcaster that reaches millions could do? There’s nothing quite like mass media coverage to raise profile and improve reputation. But it works both ways! An interview with a journalist from an international media outlet can be an amazing opportunity, but it carries a big risk too. Reputations can, and have, been torn to shreds through misunderstanding the way the media work, and from bad planning. And that’s why it’s so important … [read the full story]